From June 19–21, the endurance sports community will gather in beautiful Coeur d’Alene, Idaho, for one of the region’s premier athletic events—the Ironman competition.
While the weekend celebrates incredible physical endurance, it also serves as a showcase for the latest innovations in athletic fueling and performance nutrition. Among the brands bringing a fresh approach to endurance fueling is Honey B Pockets™, featuring pure, natural, raw honey sourced entirely from Idaho.
Ironman Coeur d’Alene Weekend
June 19–21
Coeur d’Alene, Idaho
Honey B Pockets™ Marathon Honey
For years, endurance athletes have relied on synthetic gels and single-use tear-top packets to fuel long training sessions and races. Honey B Pockets offers a cleaner, more practical alternative: nature’s original energy source delivered in a convenient, mess-free pouch.
Each Honey B Pocket contains 4 ounces of pure raw honey in a resealable, pocket-sized package designed for active lifestyles.
Unlike traditional energy gels that must be consumed all at once, Honey B Pockets allows athletes to take exactly the amount they need when they need it. The resealable cap makes it easy to fuel throughout a workout, race, hike, or adventure.
Discarded gel packets often create litter along race routes and trails. Honey B Pockets stays sealed and secure, helping athletes enjoy natural energy while keeping courses and outdoor spaces clean.
Designed for life on the move, Honey B Pockets fits easily into:
Raw, unheated honey provides a naturally occurring blend of carbohydrates that aligns well with the demands of endurance sports.
Honey naturally contains both glucose and fructose. Research suggests that combining different carbohydrate sources may help athletes absorb and utilize energy more efficiently during prolonged exercise.
Because of its natural composition, honey provides a more gradual release of energy than many highly processed sugars, helping athletes avoid dramatic energy spikes and crashes.
Long-distance training places significant stress on the digestive system. Raw honey is widely recognized as an easily digestible, whole-food fuel source that many athletes find easier on the stomach during extended activity.
The quality of honey begins with its source.
Honey B Pockets is proud to use honey gathered in the great state of Idaho, known for its pristine landscapes, healthy bee populations, and strong agricultural heritage.
Because the honey remains raw and minimally processed, it retains the natural qualities created by the bees—without artificial additives, syrups, or unnecessary processing.
For athletes seeking a cleaner, more natural fueling strategy, Honey B Pockets delivers a simple solution:
Pure Honey. Real Energy. No Compromises.
Whether you’re competing, supporting an athlete, or simply exploring the latest in natural sports nutrition, Ironman Coeur d’Alene is the perfect opportunity to learn more about Honey B Pockets and experience the benefits of Idaho’s own “Marathon Honey.”
What: Ironman Coeur d’Alene Weekend
When: June 19–21
Where: Coeur d’Alene, Idaho
Featured Product: Honey B Pockets™ Marathon Honey
